The role of strategies for promoting relations between banks and customers, and their impact on customer retention and the market share of Jordanian commercial banks
- Ahmad Y. Areiqat
- , Nihayah J. Mahrakani
- , Ahmad M. Zamil
- , Ayman Abu-Rumman
- Al Ahliyya Amman University
Research output: Contribution to journal › Article › peer-review
8
Scopus
citations