Estimation of finite population mean using dual auxiliary information under non-response with simple random sampling

This paper proposes a new family of estimators for population mean with a non-response using a simple random sampling. It specifically applies this method to estimate the mean in Turkey's Education sector data sets, accounting for non-response. The study integrates additional information in the form of mean and cdf of the auxiliary variable which is highly positively correlated with the study variable to develop a general class of estimators tailored for the non-response using a simple random sampling scheme. Through numerical research, the characteristics of these estimators – namely, their biases and mean square errors – have been carefully investigated and deeply evaluated. The basic estimator of a population mean is under-performed by the suggested estimators. The empirical investigation validates the results, demonstrating the improved relative efficiency of the proposed estimator over the existing estimators, as demonstrated by theoretical and numerical comparisons.