Skip to main navigation Skip to search Skip to main content

Customer relationship management: A strategy to sustain the organization's name and products in the customers' minds

Research output: Contribution to journalReview articlepeer-review

14 Scopus citations

Fingerprint

Dive into the research topics of 'Customer relationship management: A strategy to sustain the organization's name and products in the customers' minds'. Together they form a unique fingerprint.
Sort by

Social Sciences

Economics, Econometrics and Finance